Super Happiness

A new book from Professor Muhammad Yunus edited by Lamiya Morshed “Super Happiness” has just been published. It is a collection of writings, interviews and speeches which encompass of his idea and views on the issue of how social business and selflessness can help rethink economics to create a generation of young people who are not job-seekers but are job-givers, and send poverty to the museum.

To order a copy please write to : info[at]yunuscentre.org

Building Social Business: The New Kind of Capitalism that Serves Humanity's Most Pressing Needs

This third book by Professor Yunus, followingBanker to the PoorandCreating a World Without Poverty, is dedicated solely towards the concept of social business, its implementation, and its maintenance. Social business is an innovative business model which promotes the idea of doing business in order to address a social problem, and not to maximize profit. As the title suggests, this complement to traditional capitalism truly can serve humanity's most pressing needs, especially poverty. Each and every social business creates employment, good working conditions, and of course, addresses a specific social ill such as lack of education, healthcare, and good nutrition.

Creating a World Without Poverty

What if you could harness the power of the free market to solve the problems of poverty, hunger, and inequality? To some, it sounds impossible. But Nobel Peace Prize winner Muhammad Yunus is doing exactly that. As founder of Grameen Bank, Yunus pioneered microcredit, the innovative banking program that provides poor people mainly women with small loans they use to launch businesses and lift their families out of poverty. In the past thirty years, microcredit has spread to every continent and benefited over 100 million families. But Yunus remained unsatisfied. Much more could be done, he believed, if the dynamics of capitalism could be applied to humanity's greatest challenges.

Banker to the Poor

Muhammad Yunus is that rare thing: a bona fide visionary. His dream is the total eradication of poverty from the world. In 1983, against the advice of banking and government officials, Yunus established Grameen, a bank devoted to providing the poorest of Bangladesh with minuscule loans. Grameen Bank, based on the belief that credit is a basic human right, not the privilege of a fortunate few, now provides over 2.5 billion dollars of micro-loans to more than two million families in rural Bangladesh. Ninety-four percent of Yunus's clients are women, and repayment rates are near 100 percent. Around the world, micro-lending programs inspired by Grameen are blossoming, with more than three hundred programs established in the United States alone.
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